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Dubai • Private clients, worldwide

Protection. Perspective. Performance.

I'm Brian Bassanio Paul. I protect original work through Swiss Trust Layer®, write about the cultures that create it, and put it on the right stages. One counsel, complete discretion, the whole creative economy.

Partner, Swiss Trust Layer® • Author & Researcher • Music, Society & Culture • Real Estate Broker

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Brian Bassanio Paul

The Problem

Most creators release work
they can't prove is theirs

Songs go out with no proof of authorship. Careers run on handshakes. Culture gets written about by people who never lived it. The creative economy is full of original work standing on nothing.

No proof of authorship

Musicians, producers, and writers publish original work every day with nothing that would hold up in court if someone lifted it. By the time it matters, it's too late to backdate the truth.

Deals signed blind

Licensing and distribution agreements get signed without a verifiable record of who created what, and when. Leverage belongs to whoever kept better paperwork.

Culture, unrecorded

Musical traditions disappear faster than anyone writes them down.

Duct-taped careers

Creation, protection, and business run as three separate worlds that never talk.

One partner.
Three layers.

Not an agency for each piece. One person who protects the work, understands the culture it comes from, and knows how to turn it into a career.

Prove the work is yours

Court-proof, timestamped proof of authorship through Swiss Trust Layer®, backed by Swisscom Trust Services and recognized in 181 countries. Before release, not after the dispute.

Know where it comes from

Published research and essays on music, society, and culture. The context that gives creative work its meaning, and its value, written down before it disappears.

Put it in the right room

Two decades of business development, artist strategy, and entertainment curation. When the work is protected and understood, it's ready for the stage.

Protect what
you create

Swiss Trust Layer® is court-proof IP protection, backed by Swisscom Trust Services. Recognized under ZertES, eIDAS, and UAE Pass in 181 Berne Convention countries.

I bring it to the people who need it most: musicians, producers, studios, and independent labels across the UAE. If your work is worth releasing, it is worth protecting first.

ZertES eIDAS UAE Pass Swisscom Trust Services
Protect your work

181

Berne Convention Countries

Court-Proof

Verifiable Proof of Authorship

Who this is for

  • Musicians and producers releasing original work
  • Independent labels and content studios
  • Writers, composers, and cultural enterprises
  • Anyone signing licensing or distribution deals

The difference is evidence

The same work, measured two ways. Protection is the difference between a claim and a case.

Without protection With Swiss Trust Layer®

Proof of authorship

Work released with no verifiable record of authorship.

Timestamped, court-proof evidence before release.

Dispute leverage

Disputes decided by whoever has deeper pockets. "It's mine" as the only defense in court.

Backed by Swisscom Trust Services infrastructure.

Negotiating position

Licensing deals negotiated from a position of weakness.

Negotiate every deal with your authorship on record.

Reach of your rights

Rights that stop at the border.

Recognized under ZertES, eIDAS, and UAE Pass across 181 Berne Convention countries.

Author & Researcher, The Express Tribune

Music, Society
& Culture

Essays and research on how sound shapes identity and how traditions survive, published in The Express Tribune. This is the perspective behind everything else I do.

Latest Essay • Jul 12, 2026

The Walls Around the Music

"Talented women were always there. The permission, infrastructure and recognition were often not."

Read the essay
All Essays

How it all connects

Two decades of business development and strategic partnerships, now channelled into creative rights, research, music, and property.

Jun 2026 - Present • UAE • Hybrid

Swiss Trust Layer®

Partner

Court-proof IP protection, backed by Swisscom Trust Services. I onboard the rights holders who need it most — musicians, producers, studios, independent labels — and make protecting original work non-negotiable before it enters licensing, publishing, or distribution.

IP ProtectionCreator PartnershipsRights Advocacy

Jun 2026 - Present • Dubai • On-site

DRE

Real Estate Broker

A boutique Dubai brokerage and advisory firm. I guide buyers, investors, and sellers from first conversation to close — market analysis, honest timelines, and relationships that outlast the transaction.

Dubai PropertyInvestment AdvisorySecondary Market

Apr 2025 - Present • Dubai

SocialFoxo

Founder & Chief Executive Officer

A talent and entertainment agency for luxury hospitality and corporate events. Live bands, orchestras, DJs, hosts, and speakers — curated for hotels, brands, and event producers across the UAE, the Middle East, and beyond.

Talent CurationLuxury HospitalityEvent Strategy

Nov 2024 - Present • Dubai

CleverComment

Co-Founder & Chief Strategy Officer

Engagement tools and managed services for music professionals — human-led engagement with smart workflow tooling, so artists stay visible and credible without losing studio time. I lead product direction and creative strategy.

Product DirectionAI WorkflowsArtist Visibility

May 2022 - Present • Dubai

Time and Space Music Entertainment

Chief Strategy Officer

A full-service music studio: composition, production, sonic branding, and artist development. I lead publishing and licensing strategy, market expansion, and the commercial pipelines that connect creative work to real revenue.

Publishing & LicensingSonic BrandingArtist Development

2007 - 2025 • UK, US, Pakistan & UAE

Business Development & Strategic Partnerships

Eighteen Years • Director Level • Global Markets

The engine behind everything above. Eleven years as Director at LiveAdmins across Chicago and Dubai. A General Manager chapter at the National Music Academy, where music and business first met. Hundreds of partnerships secured. Market share grown by up to 300%. Teams built, markets opened, targets beaten.

300% Market Share GrowthHundreds of PartnershipsGlobal ExpansionTeam Leadership

The stage,
when you need it

Through SocialFoxo and Time and Space, I curate performers for luxury hotels, brands, and corporate events across Dubai, and handle music strategy, publishing, and licensing behind the scenes. Quality, clarity, execution: the right artist in the right room, every time.

Corporate Events Product Launches Hospitality Programs Luxury Private Events Cultural Shows Brand Activations
65+ Curated performers on the roster
KD

Kio DJ

Colombian DJ, Producer, Actor

DJ • Latin House
MA

Maisara

DJ and Music Producer

DJ • Lounge
MJ

Matisse Jones

International Vocalist

Vocalist
AA

Asees Arshad

Singer and Performer

Vocalist
ZA

Zeeshan Ali

Singer

Vocalist
Trusted by Lucia Josette Elaia Four Points by Sheraton This Is Me, Dubai

From brief to stage

Event Brief

Share your date, venue, act, and budget.

Talent Match

I check availability and match the right performer.

Agreement

Price confirmed. Agreement signed. Date secured.

Showtime

The artist delivers. Balance cleared before the event.

Book talent

Dubai
Real Estate

I advise buyers, investors, and sellers through DRE, a boutique Dubai brokerage and advisory firm.

Eleven years of reading people and closing deals, now applied to property. Clarity, honesty, and follow-through in every transaction.

Residential Sales

The right home, the right community, the right number.

Investment Properties

Data-backed opportunities for yield and growth.

Secondary Market

Clean paperwork. Honest timelines.

One standard, everywhere

Read the room, build trust fast, deliver what was promised. The field changes; the standard doesn't.

Protection First

Your work is on the record before it's on the market. Court-proof evidence beats good intentions.

Depth, Not Hype

Published research on the cultures behind the music. I understand the work, not just the invoice.

Two Decades of Deals

Eighteen years of partnerships across four countries. Hundreds of agreements closed and honored.

Delivery, Guaranteed

Clear steps, no confusion. What was promised is what shows up. On stage, on paper, on time.

Let's Talk

One conversation. Whatever the question.

Protecting your work, a research or writing collaboration, an entertainment brief, or a property in Dubai.It all starts the same way: reach out and tell me what you're working on.

Email me WhatsApp

Messages reach Brian directly — no assistants, no forms, no waiting rooms.

brian.bassanio@gmail.com +971 55 626 7821 linkedin.com/in/brianbassanio Dubai, United Arab Emirates